Growth in end-user industries such as food & beverages, pharmaceuticals, and refineries is likely to fuel Europe wastewater treatment equipment market share growth. Middle East & Africa (MEA) is anticipated to be an attractive regional segment due to insufficient water management & limited supply, and outbreak of diseases such as cholera. Water treatment equipment is required in order to remove unwanted bacteria, protozoa, virus and suspended solid particles. Poor water intake directly or indirectly is hazardous to health. Increasing environmental concern coupled with rising consumer health consciousness is likely to fuel growth. Raw and processed water is used in several applications including cooling, washing, and processing in various manufacturing industries such as pulp & paper, pharmaceuticals, chemicals, power, metal & mining, semiconductors, textiles, oil & gas. Fast growth in these industries is leading towards more water pollution. Increasing contamination due to rapid industrialization coupled with scarce resources has led to strict government regulations, which is expected to be among the key driving factors for the wastewater treatment equipment market. Water demand and supply gap accompanied by government regulations towards recycling and reuse projects is likely to fuel growth. End-use industries growth such as power, pharmaceuticals, pulp & paper, refineries dairy, food & beverages, and oil & gas are anticipated to drive wastewater treatment equipment market size. Applications are bifurcated into municipal and industrial segment. Municipal applications include drinking and individual consumption for various uses such as cleaning, bathing, and cooking. Industrial applications consist of food & beverages, pharmaceuticals, electronics, power generation, mining and oil & gas. High initial investment cost and lack of awareness among people is likely to restrain growth. On the basis of technology, equipment can be categorized into disinfection, desalination, filtration, and testing. Disinfection technology is used for water purification in order to eliminate pathogenic microorganisms and limit waterborne diseases and in its distribution. Increasing popularity of ultraviolet (UV) disinfection over chlorination owing to its efficiency and cost-effective nature is likely to propel demand for UV. Desalination is a process to remove salt from saline water from sources such as river and sea in order to make it for direct and indirect consumption. As of 2015, there were over 17,000 desalination plants globally. Increasing energy-efficient processes trend is likely to create opportunities for hybrid & solar desalination. Filtration equipment used for municipal & industrial applications are available in a wide range, including table top portable filters to scale up specific systems as per the industry requirements. Industrial processes that use water always need specific grades which are determined by measuring parameters such as conductivity, pH, dissolved oxygen content, temperature, and other dissolved compounds, namely microbial count and ammonia. Regions such as Europe and North America are anticipated to witness high demand for this method due to strict norms pertaining to industrial effluent water discharge into water bodies. Wastewater treatment equipment market share is comprised of Ashland Water Technologies, Aquatech International Corporation, Danaher Corporation, Degremont SAS, Kemira OYJ, GDF SUEZ S.A., GE Water & Process Technologies, The Dow Chemical Company, Veolia Environment SA, and Xylem Inc. Companies focus on improving their presence through acquisitions & collaborations in potential regions and increasing price competency to maintain their market position. Investing on supply chain process in order to expand their end-user base is likely to be a key strategy.